Jeff Gunderman is President of EYE Corp Media, an out of home media firm focused on reaching consumers on the path to purchase where they shop, dine, commute and play. A leader in the media space, Jeff has spent time on the client side as head of U.S. marketing for a division of Kodak as well as time in on-line direct response media.
For the past 7-years, Jeff has been focused on out of home and digital place based media. He is very involved with mobile and social and the role mobile, social and location play in the out-of-home media space. He leads the Mobile Integration Committee for the Digital Place-based Advertising Association as well as sits on the Interactive Committee for the Out of Home Advertising Association of America and the Location Committee for the Mobile Marketing Association.
A frequent writer and speaker, Jeff keeps current on both media and technology advancements. He is passionate about the integration of mobile and social and is frequently quoted as an industry expert in articles on the subject. You can follow Jeff’s insights on media (and a few tips on wine) on Twitter @JeffGunderman