Robert Winston is the founder of The Winston Research Group, a media and marketing research consulting firm. He and his team work with digital place-based companies, using analytics to effectively set, measure and achieve sales and growth objectives.
Winston is a seasoned media and marketing professional, with over 25 years of experience in a variety research roles. He uses this knowledge and expertise to help networks with their initial deployment, content strategy and advertising sales strategies and executions. Prior to forming his own practice, Winston spent 16 years with Arbitron and Nielsen, the last 7 working in the emerging digital place-based industry.
Prior to this, he has worked in radio, television, cable and magazine. Rob is a graduate of University of Florida, where he earned a Bachelor of Science in telecommunications.